On 17 October, our Director of Creative Services, Nami Sakai, gave a speech Ad Tech Tokyo, one of the largest international marketing conferences held world-wide. Participants included those from both Japanese and global media, brands as well as advertising, tech and marketing agencies. The event was held on 17th and 18th and over 15,000 people visited the venue in total.
In her session with two other panelists, Nami shared her unique experience of having lived overseas for over 20 years and highlighted both cultural and social change that she believes Japan has yet to attain in order to compete in the global economy.