In the WARC Effective Social Strategy category, BBDO Japan won with a Silver award for the Snickers #Hungereply campaign.
This news follows shortly after winning the APAC Effie Bronze award with the same campaign. The Effie award focuses on the effectiveness of the advertisement and not just the creative, artistic aspect of it. Similarly, the WARC Awards is known for recognizing the next generation of marketing effectiveness. Winning two awards on effectiveness comes to truly showcase our ability to produce work that works!
Congratulations to the Snickers team for another tremendous piece of recognition!